alwayseverywhere
For brands that want coverage as well as placements. Everything in the alwayscited plan, plus brand PR for earned media, run by our senior team and tracked into the answers the same way as every placement.
Where brand PR comes in. Earned coverage in the press and trade media your buyers read, on top of everything in alwayscited, so you lead the whole conversation, not just search and AI answers. Scoped on a call, sold to brands direct.
What lands each month
Every plan includes the full alwaystracked data. On top of it, this plan delivers the work below each month, on one keyword cluster. Stated as deliverables rather than adjectives, so you can hold us to it.
Included in every plan: alwaystracked
On top, each month: one keyword cluster, worked on
Working more than one cluster? We'll scope it on the call.
The placements in the alwayscited plan are paid. Earned media is the part you cannot buy: coverage in the publications your buyers already read. We pitch it, then read which pieces the engines pick up, so coverage is judged by whether it reaches the answer rather than by a clippings count.
Agencies that run PR sell it to their own clients, and we would rather work alongside them than compete, so it is sold to the brand under our name.
The call covers the brand, the market and what coverage you already have. We say what we would do first, and roughly what it costs, before you commit to anything.
- The same locked question set as the rest of the plan
- Sold to your brand direct, under our name
A published price, and any guarantee of coverage. What earned media costs depends on the brand, the market and what you already have running, so we quote it on a call rather than post a figure. No one can promise that a journalist writes about you, so we do not: we say what we would pitch, where, and how we will report what lands.
Set it up once. We keep it running.
AI answers change every week. The work to stay in them has to be just as regular, so we do it every month, in the background.
What happens after you buy
- Set up your clusters: check a Google keyword for each, then edit the five prompts drafted from it.
- Your first readings come from the daily check after your prompts are in.
- Your dashboard shows where you are named, and where you rank.
See it first
A Loom of the alwaystracked platform, or a demo with Danny. Rather talk it through? Book a call.
Where it sits
Each tier contains the one below it. Nothing here is a different product.
Not sure which tier a client needs? Run the free scan - the source table usually answers it.